Running a successful business need a through analysis about the business's work,sales and financial outcomes and for this analysis we use business metrics or key performance indicators (KPIs). It will help us to measure the company's progress.

Here are some of the business metrics that every business should know.

  1. Company's sales revenue
  2. Company's net profit margin and gross margin
  3. Year-to-date sales growth
  4. Customer acquisition cost
  5. Customer retention and loyalty
  6. Score of net promoter
  7. Every month qualified leads counts
  8. Conversion rate of lead-to-client
  9. Detail of company's met and overdue milestones
  10. Happiness of the workers
  11. Monthly traffic of company's website.